Friday, January 8, 2010

Apparently, you all are interested in Kellogg

I started tracking my blog's stats with Google Analytics a few months after I birthed it. Since then, I have occasionally taken a moment to peruse the wealth of information that the service provides and to try and gain some general insights from the data.

I won't bore you with the details, but one thing that comes to mind after looking through the data for 2009 is that a lot of people from a lot of places all over the world are interested in reading about the Kellogg/MBA experience.


It's not entirely surprising given how much time I spent devouring as much information as possible about Kellogg via whatever blogs I could find, many of which were discontinued within 1-2 quarters in the program, before and after enrolling.  What is surprising to me is how many people have dropped on by, particularly given that I tend to write slightly off-beat posts, versus some of my much more informative peers.

I only bring this up to make the following point to aspiring MBA applicants: if you have ever thought of blogging about your own experience, then go for it!  It doesn't matter if you think that your posts won't be the most deep or insightful; people will find value from another unique viewpoint, especially if it pertains to one of their target schools.

You also shouldn't be deterred if you aren't going to a big-name school like Stanford or Harvard.  I am certain that the MBA experience can be amazing and profoundly transformative regardless of where you end up.  By relating that experience to everyone on the internets, you will surely help out the people that are bound to follow in your footsteps.

In closing, thanks to all of you that have taken the time to visit my little corner of the world (wide web).  I promise that I'm not going anywhere anytime soon.

2 comments:

  1. Cool post. I'm far behind, but donuts are serving as good motivation.

    ReplyDelete
  2. I agree that Google Analytics is a definitely a great tool. Congrats on the numbers Orlando.

    ReplyDelete

Note: Only a member of this blog may post a comment.